"I think that any creator, no matter what type of movie you make, in addition to the commercial dimension of writing, more importantly, you are a writer of history, and your writing needs to stand on the historical dimension, as well as the social dimension. These three dimensions are indispensable."  

These words were spoken by director Jia Zhangke, who is known as the "recorder of the times". At the start of the year 2022, he and Jingdong Electric jointly launched the New Year's Eve blockbuster "Back", bringing this new heavyweight work to people's eyes.

What exactly is there to see in this movie?

Audiences will find that this is an "atypical" Jia's production. In this three-part microfilm structure, Jia Zhangke's team tries for the first time kung fu movie, sports movie, aerospace movie, which has never been a genre, and it becomes a major highlight.

Different subjects, different audio-visual languages; the same is the concern for ordinary people.

Behind the Back, which tells the stories of ordinary and great behind-the-scenes heroes in three fields:

The movie industry in the first chapter was undoubtedly glamorous. Kung-fu movies are full of eye-catching moves. But behind the camera, there are actually a group of "faceless" people behind the scenes. For example, in the story of the wyatt master, they will not appear on the screen, always outside the spotlight, the audience does not even realize their existence. But it is their silent pay, the achievement of a wonderful and moving movie;

In the second chapter of the sports field, behind a piece of medal, in fact, there are many unknown chaperones' blood and sweat. Their mission is to accompany the regular players to complete the training and then see them off on their journey. As chaperones, they are destined to have no chance to step into the official games, no chance of honor and medals, but more silent dedication and no regrets. Table tennis and other key projects of the chaperones believe that we have heard of, but poked the blind spot in the knowledge is that the upcoming Winter Olympics ice and snow projects even have chaperones! They are accompanied by a whole youth on the ice;

The third chapter of the aerospace field, undoubtedly occupies the past year's highlights, "Tiangong" nine days to win, so that hundreds of millions of compatriots national pride high up in the sky. (Don't forget that at this time there are three in the sky across the New Year.) Behind every successful liftoff, there are a number of backup astronauts. They and the regular astronauts carried out exactly the same devilish training, one or two decades of long-term preparation, but did not even get to space for a second. "The teammates fly is that I am flying" is the belief that they adhere to, willing to be the space watchman, a unique "tragic color" heroism.

They are in fields with high visibility and they are rarely seen, and what fills the gap between these great contrasts is dedication.

Behind the grand achievements of the era, not a set of cold figures, but it is the blood of the "nameless".

This spiritual trait fits right in with the products and services of Jingdong Electrical Appliances - people tend to ignore it in their daily lives, but once they need it, they will find that it has always been behind them to provide peace of mind, and has never left.

In an interview, Chief Jia mentioned that the origin of taking on this project was precisely because the script was all about ordinary people behind a certain kind of halo, telling the story that everyone has their own value, which coincided with his own love of focusing on ordinary people through the lens.

"This time with great enthusiasm, because from the beginning of the script, our team has been discussing, itself this story script is very well written, so that after we get it is very touched, but also to further refine, add some of our ideas." Director Jia's team made a "second degree of creation" to transform the movie language for the advertisement script. In the script discussion, Jia's improvisation sparks - such as adding humor to the kung fu chapter, letting the protagonist Uncle Yao first hide his kung fu, turning him into a hermit master like a sweeping monk, who seems to have a different identity when he first appears on the scene. ...... This kind of contrast is all the result of a bright idea, but it is also the result of an idea that we have to add some more ideas. This kind of fun, are the result of a flash of light. In the ice and snow sports chapter, the chief of the section for Xiao Zhan character to give the character arc light, from the beginning of no contact with the ice and snow sports, to the final initiative to try, feel the charm of ice and snow sports, so that its personal growth and change is more prominent.

"Honestly why do we tend to make a movie with improvised parts? Why are there ones that aren't? When you have this passion and you love the story and you love the characters and you visualize it, you keep thinking new thoughts and there's always even new inspiration coming in. This one was such a wonderful creative experience." So says director Jia. These improvised parts become highlights spread throughout the movie.

Of course, the fantastic cast is another highlight of "The Back" that has to be mentioned. One is the powerful kung-fu superstar Zhao Wenzhuo, and the other is the new generation popular actor Xiao Zhan. It is the first time for director Jia to work with these two actors who have very different styles. What kind of chemistry will be created between this new iron triangle? You will have your own answer after watching the main movie.

Behind the movie texture pull full, naturally, without the crew of this group of "back" back on the set of a fuck (burst) work (liver).

During the filming period, Beijing's December weather was particularly beautiful and "freezing". Director Jia's down jacket inspired the team to shoot in the hottest condition in the coldest weather. The progress of shooting a chapter in a day is really the rhythm of inserting a rocket into the back. Three days and nights in a row, the movie is already after a whole overnight after the dawn of the day.

It is worth mentioning that the astronaut chapter of the shooting, using the science fiction blockbuster "Wandering Earth" cost up to millions of set studio, New Year's "big" film can be said to be deserved.

Behind "Back" is the silent contribution of a large group of staff, which echoes the spirit of "Back" in the movie, forming a wonderful intertext.

So what's the biggest draw of this movie? It's not really about the stars that star in it, or the marvelous bylines and the big scenes used. Rather, it's a warm reminder - don't forget them, don't forget the people who hold the umbrella for you, don't forget the people who help keep the pressure off, don't forget the people who keep you warm, don't forget the people who quietly walk with you, don't forget the people who give you strength behind the scenes ......

Turn around, cast your eyes where the limelight does not shine; let the "nobodies" have the name of honor; let them be the protagonists in these 12 minutes. This is the greatest significance of this movie. It is also the unanimous direction of the director team, starring actors, brands, advertising agencies and all other members of the project, full of sincerity and respect.